Starting in the late 1970s, popular attitudes toward the PLA also underwent considerable changes. In the 1950s and 1960s, the military's prestige was very high because of its wartime exploits, because it was held up as a role model for society, and because of its participation in civilian construction projects. But the power gained by the PLA during the Cultural Revolution reawakened civilian resentment of military privileges and abuses of power. By the early 1980s, with the circumscription of the PLA's domestic role and the implementation of agricultural reforms offering greater opportunities for rural youth, the PLA's reputation as a prestigious, elite, Marxist-model organization and a promising channel for social mobility was severely tarnished. Society's perception of the military appeared to be returning to the traditional viewpoint that "one doesn't make nails out of good iron one doesn't make soldiers out of good men." To restore this damaged image in the late 1980s, the media extolled the PLA's martial virtues and the great strides made in military modernization in recent years. Data as of July 1987
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